The Dilly Hotel Chauffeur Service | Piccadilly Circus

Your Trusted Chauffeur Partner in London

Piccadilly · St James's · W1J

The Dilly Hotel Chauffeur Service

The Dilly occupies 21 Piccadilly, W1J 0BH — an Edwardian building completed in 1908 originally designed as a private members' club and later operating as Le Meridien Piccadilly before its rebranding as The Dilly. The 281-room hotel stands at the junction where Piccadilly meets Regent Street, directly above Piccadilly Circus Underground station and adjacent to the Eros statue at the east end of Piccadilly. The building's Portland stone facade and Edwardian interior — including the Terrace on the Park rooftop restaurant — make it one of London's most recognisably situated hotels.

The Dilly's Piccadilly Circus address is as central as London accommodation gets: Mayfair is two minutes west, St James's is two minutes south, Soho is two minutes north, and Covent Garden and the West End theatre district is five minutes east. The hotel's position at the convergence of five major streets — Piccadilly, Regent Street, Shaftesbury Avenue, Coventry Street, and Haymarket — makes it accessible from any direction. Your Imperial Ride chauffeur holds on Piccadilly at the hotel's entrance, with live SMS confirmation of the waiting position.

Why

Choose Us?

60 Min Free Waiting

We give complementary waiting time, 60 min at airports and 15 min at other locations.

24/7 Customer Service

Our support team is available day and night to answer queries instantly and arrange bookings without delay.

Zero Delays

We reach on time, we drive with a plan to ensure you have no delays in your journey.

Flight Monitoring

Enjoy hassle-free journeys with our real time flight tracking.

Luggage Assistance

Your chauffeur will happily assist with luggage and provide a trolley if requested.

Meet & Greet

Black-suited and well-behaved chauffeur with a tablet displaying your name and our logo.

The Dilly Hotel Piccadilly chauffeur arrival
Logistics

Arrival & Pick-Up at The Dilly

01
Drop-off

Your chauffeur holds at 21 Piccadilly, W1J 0BH — at the hotel's Piccadilly entrance between the Regent Street junction and Piccadilly Circus. Piccadilly is a wide arterial with manageable stopping access at the hotel front. You receive a live location SMS when your driver is in position, confirming the exact waiting spot.

02
West End theatre and Shaftesbury Avenue

Shaftesbury Avenue's principal theatres — the Apollo, Lyric, Gielgud, and Queen's — are five minutes east. For pre-theatre departures and post-show collections from Shaftesbury Avenue, we time the vehicle to your curtain. The Dilly is among the closest five-star hotels to London's theatrical district.

03
Mayfair and St James's access

New Bond Street and Mayfair are two minutes west; St James's Palace, Jermyn Street, and Christie's are two minutes south. For morning shopping on Bond Street and afternoon appointments in St James's, The Dilly's junction position is unrivalled. We manage all same-day runs throughout the W1J and SW1A postcode zones.

Airport Transfers

Airport Connections from The Dilly

Piccadilly W1J position gives A4/M4 access via Hyde Park Corner for Heathrow. Times below from W1J 0BH under standard traffic.

Airport Distance Est. Time
Heathrow (LHR)15 miles40–55 mins
Gatwick (LGW)27 miles50–65 mins
London City (LCY)11 miles30–45 mins
Stansted (STN)38 miles65–80 mins
From The Dilly

Popular Journeys Our Guests Make

West End Theatre

Shaftesbury Avenue's theatres are five minutes east along Piccadilly Circus. Pre-theatre departures from The Dilly and post-show collection from Shaftesbury Avenue or the Haymarket managed with the vehicle positioned before curtain-down.

~5 mins

Bond Street & Mayfair

New Bond Street's jewellers and Mayfair's designer boutiques are two minutes west. Morning shopping runs, gallery visits on Cork Street, and Mount Street restaurant evenings from Piccadilly Circus — as central a shopping base as London has.

~5 mins

Soho & Covent Garden

Soho's restaurants are five minutes north; Covent Garden and the Royal Opera House are five minutes east. Dinner at Bao, Barrafina, or J Sheekey and post-dinner return to The Dilly managed from this perfectly positioned junction address.

~5 mins

St James's & Pall Mall

St James's Palace, Christie's, and the Pall Mall clubs are two minutes south. Jermyn Street shopping and St James's gallery visits from The Dilly's Piccadilly position, with club event transfers and formal evening collections.

~5 mins
Fleet Selection

Vehicles for The Dilly

Vehicles matched to the pace and purpose of stays at this address — business-ready, design-conscious, and sized for London's tighter streets and City parking zones.

Most used here
Mercedes S-Class
Daily business & airport transfers

The default choice for guests at this address. Understated from the outside, exceptional inside — the right vehicle for back-to-back meetings, airport runs, and client pickups.

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Mercedes E-Class
Frequent travel & shorter transfers

For guests who travel light and value quiet efficiency above ceremony. Popular with design-sector and media clients whose schedule calls for multiple short London transfers in a single day.

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Mercedes V-Class
Teams, groups & production crews

Seats up to 7. Particularly useful at this address for creative and production teams arriving together with equipment, or small deal teams covering multiple meetings across London in a single day.

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Common Questions

Frequently Asked Questions

Where does my chauffeur wait at The Dilly?
Your chauffeur holds at 21 Piccadilly, W1J 0BH — at the hotel's Piccadilly entrance between Regent Street and Piccadilly Circus. Piccadilly is a wide arterial with manageable stopping access at the hotel front. You receive a live location SMS confirming the exact waiting position.
The Dilly is on Piccadilly near Piccadilly Circus — what is the exact pick-up procedure?
The Dilly's entrance is at 21 Piccadilly, west of the Circus roundabout. Piccadilly is a red route with no stopping during restricted hours. Our driver uses Jermyn Street (a 40-second walk south of the hotel) as the holding position for daytime collections, pulling forward to the Piccadilly entrance the moment you confirm you are at the door. After 7pm Piccadilly kerbside access opens and the driver can pull directly in front of number 21.
I have a BAFTA event on Piccadilly — can you arrange the pre-event drop and post-event pick-up?
BAFTA (195 Piccadilly, W1J 9LN) is 5 minutes from The Dilly along the same road. For evening BAFTA events and screenings, pre-event drops are onto the Piccadilly kerbside (available after 7pm). Post-event collections (typically 10pm to 11pm) use the same kerbside — Piccadilly is clear of bus restrictions at that hour. Text from the BAFTA lobby when you are ready and the driver pulls forward from Jermyn Street within 2 minutes.

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